These are two 30-second public service announcements narrated by Dr. Jane Goodall, to spread awareness of the need to stop the illegal trade in wildlife
The illegal trade in wildlife and wildlife products is a soaring blacvk marketworth an estimated $10 billion per year. The illegal trade in wildlife is not only driving many species to the brink of extinction, but has links to organized crime and poses significant human health risks.
For these reasons, the U.S. government has been at the forefront of efforts to reduce demand for wildlife products as well as increase law enforcement through leadership and cooperation mechanisms such as the Coalition against Wildlife Trafficking (http://www.CAWTglobal.org).